Committed and with passion for precision we create digital reality solutions combining sensor, software, and autonomous technologies to empower a sustainable future

We are looking for an experienced B2B technology Product Marketing Manager to help drive growth of Leica Geosystems' Reality Capture Hardware portfolio. As an individual contributor in this strategic, international role, you will work closely with global Product Management, Sales, and Marketing teams to define product positioning and messaging, lead go-to-market initiatives and product launches, gather customer and market insights, and develop sales enablement materials that drive commercial success.

 Product Marketing Manager (m/f/d)

Heerbrugg

100%

This appeals to you

Develop compelling product positioning, messaging, and value propositions for Leica Geosystems' Reality Capture Hardware portfolio
Lead go-to-market initiatives and support global product launches by collaborating with Product Management, Sales, and Marketing teams
Gather customer insights, conduct market and competitive analysis, and identify opportunities to strengthen market positioning
Create sales enablement materials, including presentations, battlecards, and customer-facing content, to support commercial success
Partner with content and demand generation teams to develop impactful marketing assets across the customer journey
Measure the effectiveness of product marketing activities and continuously optimize messaging, launches, and go-to-market strategies
Collaborate with cross-functional global teams to drive business growth and deliver an outstanding customer experience

This is you

Bachelor’s or master's degree in Marketing, Business Administration, or a related field
8+ years of B2B marketing experience, including 2+ years in Product Marketing
Proven experience developing and executing go-to-market strategies and leading successful product launches
Strong expertise in product positioning, messaging, and translating complex technologies into compelling customer value propositions
Experience working closely with Product Management, Sales, and cross-functional global teams
Strong analytical skills with experience in customer insights, market research, and competitive intelligence
Excellent project management and stakeholder management skills
Full professional proficiency in English, both written and spoken. German is a strong plus
Experience in B2B technology, industrial technology, geospatial, construction, infrastructure, manufacturing, engineering, or related industries is a strong advantage

We offer you

Opportunity to work with a talented and passionate global team
Career growth and development opportunities
A dynamic and inclusive work environment
Flexible annual working hours based on a 40-hour week, with 100% employment
Hybrid working model
Bonus system and extra-mandatory pension fund contributions
Various discounts (Health, Car, Entertainment and much more)
Employee events
Flat hierarchy structure
Warm and international corporate culture based on respect and cooperation

Here you can find more information about us as an employer .

About Us

Hexagon is a leading provider of digital reality solutions and employs more than 24,000 people in 50 countries. You will be part of a strong, experienced, inspiring and motivated team of experts driving the future of Hexagon. You will use and develop your skills in our highly innovative and diverse environment.

Flexible working models allow you to ideally combine work and private interests.

Contact

If you have any questions, please do not hesitate to contact Romina Kwandt, Talent Acquisition Specialist.

JETZT BEWERBEN

Leica Geosystems AG
Heinrich Wild Strasse
CH-9435 Heerbrugg

Job-ID: 0bda592m